Grace & Oliver

Ecommerce design

  • The brand still needed to reflect the qualities associated with a high-end retailer
  • The site needed to be responsive for tablet, desktop and mobile
  • There were many bespoke features that needed to be included, so intelligent ways of executing these needed to be applied
  • Focussing on quality, rich content that added impact
  • Strong imagery was introduced that helped communicate the brand story and USP
  • BigCommerce was the chosen ecommerce platform to work within budget
  • Intuitive customer journey
  • Calls to action and clear sign posting
  • Customised experience
  • Strong brand presence
  • Desktop, mobile and tablet optimisation